Shahi Export plans to double turnover
Yet, Shahi Export House, based in Faridabad, Haryana does this with finesse as it has emerged as one of the largest manufacturerexporters in the country, offering readytowear garments for women, men and children and specialises in home furnishing, even as a majority of garment exporters registered with the Apparel Export Promotion Council (AEPC) remain merchantexporters.
The latter, who made a killing during the quota regime prior to 2005, now find the going tough without knowing the design and fashion preferences of the consumers they serve in the overseas markets, while the genuine manufacturerexporters find opportunities opening up to become a supplier to retail stores abroad.
Mr Harish Ahuja, Managing Director of Shahi Exports, is proud that his firm boasts one of the country’s most organised garment manufacturing facilities in buy soccer cleats Delhi and Bangalore and a similar one in Tirupur and Salem in Tamil Nadu for knits and home furnishings.
Vertically integrated firm manufacturing three million high quality woven garments per month and one million knit garments every month, the firm’s monthly capacities in home furnishings are 50,000 drapes, one lakh cushion covers and 20,000 coverlets and quilts and 15,000 duvets and bedcovers.
Stating that since 1998 business had grown from Rs 217 crore to Rs 900 crore now, Mr Ahuja said he had plans buy soccer cleats to boost export turnover to Rs 2,000 crore in five years.
He added that doing business with global players and retail giants had helped Shahi Exports set a scorching pace, which is why, despite the likely slowdown of the US market this year, the company would keep up 20 per cent growth this fiscal too.
Mr Ahuja said his company’s exposure to demanding standards set by retail giants had motivated it to put in place the best technologies and machines right from sampling, pattern making, cutting, sewing, embroidery, washing to finished products in a seamless fashion.
He also said his company had the double benefit of inhouse design departments and studios with modern technology and also nike mercurial superfly online shopping inputs nike mercurial superfly online shopping from bigbox retailers.
Doing business with global players has led to efficient sourcing, cost control and improvement of overall quality/compliance standards with a distinct change in supply chain management domain.
On the fallout of the appreciating rupee visvis the dollar, Mr Ahuja echoed the apprehension he had heard from Tirupur exporters that “this is worse than tsunami,
He said whereas the rupee appreciation was 10 per cent in April 2007 over April 2006, “our competitors such as buy soccer cleats Bangladesh and China suffered a modest appreciation, while other lowcost suppliers such as Pakistan and Sri Lanka had their currencies depreciating against the dollar. What is happening by way of export is purely on entrepreneurial initiative and not by promotion from the Government, buy soccer cleats.